Tristate Buildings
Tristate Buildings, a premier post-frame building contractor serving the Mid-Atlantic region, needed a brand identity and digital presence that matched the 35+ years of quality and integrity they bring to every job site.
Integro Marketing stepped in to provide a complete "ground-up" marketing overhaul. We transitioned Tristate from a dated look to a modern, authoritative brand. By combining a deep-dive rebranding strategy with high-performance Webflow development—including custom features like a 3D Product Builder—we created a digital sales tool that not only builds trust with homeowners and farmers but also streamlines the lead generation process. Today, we continue to partner with Tristate through ongoing SEO, Digital Ads, and high-level consulting to ensure their pipeline remains full and their brand remains the top choice in their market.
Our Services for Tristate Buildings
- Full Rebrand & Logo Creation: We crafted a clear, compelling brand story and a modern visual identity. This included a new professional logo and a comprehensive brand kit (colors, fonts, and icons) to ensure Tristate stands out in a crowded market and leaves a lasting impression.
- Custom Website Design: Built on Webflow for speed and reliability, we developed a lead-generating website that passes the "grunt test." The site features professional copywriting, custom photography, and advanced tools like a 3D product builder and integrated customer forms to funnel strangers into committed customers.
- Ongoing SEO: To ensure Tristate ranks #1 on Google for keywords that actually matter, we provide monthly SEO services. This includes keyword analysis, technical site audits, and local optimization to attract "near me" searches from potential clients in PA, MD, NJ, DE, and VA.
- Digital Ads (Google & Meta): We manage targeted digital ad campaigns to reach Tristate’s ideal audience at the exact moment they are looking for a new building. By optimizing ad spend on Google and Meta, we drive high-intent traffic to the site to maximize ROI.
- Marketing Client Partner (MCP): As a Marketing Client Partner, we serve as Tristate’s outsourced marketing department. This high-level service provides them with professional eyes on their strategy every month, helping them scale their business, optimize their budget, and execute their marketing plan without the chaos of managing multiple vendors.
Custom Website Details
Home Page
- Purpose: The primary conversion engine. It must immediately communicate what Tristate does, how it makes the customer's life better, and how to buy.
About Page
- Purpose: To build authority and empathy by positioning the customer as the hero and Tristate as the expert guide.
Service Pages
Each page is optimized for SEO and follows a consistent conversion-focused layout.
- Agricultural Buildings
- Commercial Buildings
- Residential Garages & Hobby Barns
- Horse Barns
- Barndominiums
Portfolio (Projects) Page
- Purpose: To provide visual proof of quality and allow users to find projects similar to their own.
Design Your Building Page (3D Builder)
- Purpose: A high-engagement lead magnet that allows users to visualize their project.
Blog Page (Resources)
- Purpose: SEO growth and establishing authority by answering common customer questions.
Contact Page
- Purpose: To capture high-intent leads and provide clear communication channels.
.png)
“Our social media ads have gotten amazing results producing high-quality leads. We’re impressed—and feel our money has been well spent.“
