Ten Point Home Improvements
Ten Point Home Improvements is a family-owned business—run by a father and his three sons—dedicated to making homes look brand new without the need to move. Serving Pennsylvania homeowners since 2016, they specialize in both high-end exterior refreshes and complete interior renovations.
Integro Marketing built a Custom Webflow Website that bridges the gap between traditional contracting and modern luxury. We focused on a "transformation first" narrative, highlighting how the 10-Point crew protects homes from moisture and rot while boosting resale value. By emphasizing their unique 10-Year Workmanship Warranty and their status as a preferred LP® SmartSide® installer, we created a digital platform that builds immediate trust and turns "lookers" into high-value leads across the Main Line and Lancaster areas.
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Our Services for Ten Point Home Improvements
- Custom Website DesignWe developed a professional, conversion-focused website on Webflow that utilizes the StoryBrand framework. The design immediately addresses the homeowner's pain points (outdated exteriors and unreliable contractors) and offers a clear, 3-step solution. Key features include a high-impact project gallery, specific service pages for siding and renovations, and integrated testimonial sliders to showcase their deep roots in the community.
- Lead Generation & Conversion StrategyThe site was engineered to capture high-intent leads. We implemented a "Get Your Free Quote" funnel that is visible on every page, backed by strong trust signals like the "10-Year Workmanship Warranty" badge and the "Family Owned & Operated" promise.
- LP® SmartSide® IntegrationAs a specialized service provider, Ten Point needed their expertise in LP® SmartSide® to be front and center. We designed a dedicated educational section that explains the benefits of this top-tier siding, positioning the 10-Point crew not just as laborers, but as expert installers of the industry's best materials.
- Mobile-Responsive OptimizationTo ensure a seamless experience for homeowners browsing on the go, we optimized the site for mobile performance. High-resolution imagery of their projects (from decks to kitchens) loads quickly and scales perfectly, maintaining a premium feel on any device.
Before/After
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